In Eric Schlosser’s “What We Eat”,
he argues that fast food has been incorporated into American society, through
layers and layers of the industry. It has quickly become part of the American
lifestyle, something everyone living anywhere recognizes. The sad truth is, we
can’t even imagine life without it.
Schlosser
uses several methods to support his argument. One of these methods is
description. He uses second person perspective to describe the feeling of
entering a fast food restaurant. “Pull open the glass door, feel the rush of
cool air, walk in, get on line…and moments later, take hold of a plastic tray
full of food wrapped in colored paper and cardboard.” This description uses
vivid imagery and appeals to the reader’s sense to make them feel as if they
too were experiencing the act of entering a fast food restaurant.
Schlosser
also uses definition in his essay. The word “uniformity” is defined as “the key
to a successful franchise, according to many texts on the subject…Franchises
and chain stores strive to offer exactly the same product or service at
numerous locations. Customers are drawn to familiar brands by an instinct to
avoid the unknown. A brand offers a feeling of reassurance when its products
are always and everywhere the same.” This definition of “uniformity” is to show
that customers always stick to what they know. Whether it’s in New York or in
Alabama, customers everywhere will visit a fast food restaurant like McDonald’s
because it’s familiar and comforting to them, especially if it’s on a trip
outside of their comfort zone. This allows the fast food industry to thrive all
over the world.
Schlosser
uses a couple of methods in his essay to support his argument. Combining them allows
the reader to become fully involved and convinced that his argument is correct.
They are enveloped by these methods and make them relatable and easy for the
reader to understand.
Eric Schlosser’s writing style is
very interesting. It is written in an engaging manner, especially since it is
on a subject that almost everybody can relate to. It makes the reader wonder
how they too might be affected by the conformities of the fast food industry. I
agree that it has pretty much taken over the American society. Living in New
York City, I constantly see a McDonald’s or some other well-known fast food
chain within a few blocks of each other. I feel that if Americans would stop
relying on McDonald’s to get them through their life, America would be a much
healthier nation.
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